# 3D rendering, 3D models and AR in Marbella

Canonical URL: https://homeview3d.com/en/3d-rendering-marbella/  
Language: en-GB · Updated: 2026-09-29 · Author: Home View 3D team  
Español: https://homeview3d.com/zonas/marbella/

> Home View 3D, a 3D visualisation studio on the Costa del Sol, turns floor plans of villas, penthouses and resale or off-plan homes along the Costa del Sol into furnished 3D models with renders, a listing viewer and app-free AR, for buyers who often decide from abroad. From €490 + VAT, in 3 to 5 working days.

## Key facts

- **Area**: Marbella, Benahavís, Estepona, Mijas, Fuengirola and Sotogrande
- **Marbella home sales, 2025**: 4,399, of which 10.2% new build
- **Foreign buyers**: 37.01% of purchases in Málaga province (Q2 2026)
- **Input**: The floor plan, no site visit
- **Price**: From €490 + VAT
- **Turnaround**: 3 to 5 working days
- **Languages**: English and Spanish

## What does a Marbella listing need that others don’t?

It has to work for someone who isn’t here. Most homes sold in Marbella are resales, many come with a previous owner’s décor or need updating, and more than a quarter of home sales in Málaga province go to buyers who live outside Spain. A 3D model, a viewer link and AR explain the home before anyone books a flight.

That is the gap we fill. From a single floor plan, with no photos and no site visit, we build a furnished, to-scale 3D model of the home. The renders, the interactive viewer and the augmented reality all come from that one model, so every view matches.

## The Marbella market in numbers

**Home sales in Marbella and figures for Málaga province**

| Figure | Value | Period | Source |
| --- | --- | --- | --- |
| Home sales in Marbella | 4,399 | 2025 | Ministry of Housing |
| Of which new build | 450 (10.2%) | 2025 | Ministry of Housing |
| Of which resales | 3,949 (89.8%) | 2025 | Ministry of Housing |
| Purchases by foreign nationals, Málaga province | 37.01% | Q2 2026 | Colegio de Registradores |
| Buyers not resident in Spain, Málaga province | 27.9% | 2025 | Ministry of Housing |
| Average registered price, Málaga province | €3,347/m² | Q2 2026 | Colegio de Registradores |

Ministry figures come from notarial deeds, are counted by the municipality where the home is and add up the four quarters of 2025. The Registradores foreign share refers to purchases registered in the quarter.

- Source: [Spanish Ministry of Housing and Urban Agenda: property transactions by municipality and by buyer residence](https://apps.fomento.gob.es/BoletinOnline2/?nivel=2&orden=34000000)
- Source: [Colegio de Registradores (Spain’s association of land registrars): Estadística Registral Inmobiliaria, Q2 2026](https://www.registradores.org/documents/d/guest/eri_2t_2026)

- [Main terrace. 3D render of the anonymised villa.](https://homeview3d.com/assets/img/villa_interior_terraza-1200.65a355de.webp): Main terrace of the villa with an outdoor sofa and an olive tree, at eye level. 3D render of the anonymised villa.

Images generated from the 3D model (renders), not photographs.

## Who buys on the Costa del Sol, and how do they decide?

Foreign nationals made 37.01% of home purchases registered in Málaga province in Q2 2026, the second-highest share in Spain after Alicante, according to the Colegio de Registradores. Across Spain as a whole, British (6.99%), Dutch (6.94%) and German (6.11%) buyers made the most foreign purchases that quarter.

In practice, the international buyer in Marbella tends to:

- search from home and pack the viewings into one short trip;
- decide with a partner or family who don’t always travel;
- compare several similar properties in a couple of days.

A viewer link and augmented reality on their own phone reach the person who stayed at home. And a furnished model helps buyers remember which villa was which after six viewings in two days.

## Marbella: villas, penthouses and resales

- **Villas with terraces and porches** in Nueva Andalucía, the Golden Mile or Elviria. We model each floor separately, terraces included, and buyers can walk the living room or porch at real size in augmented reality.
- **Penthouses and apartments** near Puerto Banús or on the beachfront. The value is in the terrace, so the model shows its size and how it connects to the living room. Sea views are not modelled: your photos show those.
- **Homes that need work**. On the same model you can show new finishes and furniture with [virtual staging](https://homeview3d.com/en/virtual-staging/), labelled as a virtual recreation.
- **Villas and developments sold off-plan**. Less common in Marbella than in Estepona, but every unit type can be shown in 3D before it is built; see [off-plan 3D visualisation](https://homeview3d.com/en/off-plan-3d-visualisation/).

## Where else do we work along the coast?

The Costa del Sol is not one market. Here is how the main towns compare, and where a 3D model tends to fit best in each.

**Home sales by municipality in 2025 and where 3D fits**

| Town | Home sales, 2025 | New build | Where 3D fits best |
| --- | --- | --- | --- |
| Estepona | 3,466 | 888 (25.6%) | Off-plan unit types in 3D with viewer and AR |
| Mijas | 3,190 | 337 (10.6%) | Complete models for resale villas and townhouses |
| Fuengirola | 2,169 | 621 (28.6%) | 3D floor plans for flats, viewer for new developments |
| San Roque (Sotogrande) | 1,018 | 158 (15.5%) | Complete models with AR for villas and apartments |
| Benahavís | 711 | 23 (3.2%) | Complete models and virtual staging for resale villas |
| Málaga city | 6,301 | 1,038 (16.5%) | 3D floor plans for flats, unit types for developers |

Source: Spanish Ministry of Housing and Urban Agenda, home transactions by municipality (sum of the four quarters of 2025). San Roque figures cover the whole municipality, not only Sotogrande.

- Source: [Spanish Ministry of Housing and Urban Agenda: home transactions by municipality](https://apps.fomento.gob.es/BoletinOnline2/?nivel=2&orden=34000000)

## Estepona and Benahavís

**Estepona** is where off-plan selling happens on the western Costa del Sol. Its 888 new-build sales in 2025 were the second-highest of any municipality in Málaga province, behind only Málaga city, and more than Marbella, Manilva, Casares and Benahavís put together. For developers here, the useful deliverable is every unit type in 3D, with AR for the sales suite and a link for buyers abroad.

**Benahavís** is the opposite: 711 home sales in 2025, almost all of them resales. Think villas on large plots in gated communities, often furnished to a previous owner’s taste. A complete model with virtual staging shows the house as a buyer might live in it. We model the house and its terraces in detail; gardens and pools only if they appear on the plan.

## Mijas, Fuengirola, Sotogrande and Málaga

**Mijas** recorded 3,190 home sales in 2025, mostly resales of villas, townhouses and apartments in its coastal urbanisations. **Fuengirola**, more compact and urban, had 2,169, with new build at 28.6% of the total; flats are the norm, so a colour [3D floor plan](https://homeview3d.com/en/floor-plan-to-3d-model/) often does the job.

**Sotogrande** belongs to San Roque, in Cádiz province, which recorded 1,018 home sales in 2025. Villas and marina apartments there sell to a largely international clientele, the same profile as Marbella.

**Málaga city** is a different market again: 6,301 home sales in 2025 and an average registered price of €3,401/m², up 14.7% year on year (Colegio de Registradores, 12 months to Q2 2026). Flats and new developments dominate, so a 3D floor plan or developer unit types usually fit best.

## Try it with a Costa del Sol villa

Our [demo case](https://homeview3d.com/en/case-studies/costa-del-sol-villa/) is the upper floor of a villa on the Costa del Sol: 12 rooms, about 75 m² inside and 28 m² of terraces, modelled from a single floor plan with no photos.

[View the villa in 3D](https://homeview3d.com/en/case-studies/costa-del-sol-villa/#visor) (GLB, 3.1 MB)

**Rooms**

- **Living room** (≈ 11.5 m²): Corner sofa, rug, marble coffee table and TV. Three sliding panels open onto the terrace.
- **Main terrace** (≈ 23.0 m²): Terracotta floor, two sun loungers, an outdoor sofa and a potted olive tree.
- **Main bedroom** (≈ 16.2 m²): 180 cm bed with a built-in headboard, armchair, terrace access and a dressing area behind the curved partition.
- **En-suite bathroom** (≈ 8.2 m²): Round freestanding tub, black porcelain tiles, terrazzo, countertop basin and an olive-green rain shower.
- **Double bedroom** (≈ 8.1 m²): 160 cm bed with a grey cover, botanical cushions and a sliding door to the lawn terrace.
- **Twin bedroom** (≈ 8.1 m²): Two 90 cm beds with black and white chevron throws, a shared bedside table and a window.
- **Walk-in wardrobe** (≈ 3.1 m²): Four-door lacquered wardrobe, reached from the twin bedroom.
- **Family bathroom** (≈ 5.7 m²): Bathtub, wooden vanity with basin, wall-hung toilet and bidet, and a stool.
- **Bedroom terrace** (≈ 5.2 m²): Artificial lawn, two Acapulco chairs and a spiral staircase up to the roof.
- **Hallway** (≈ 9.8 m²): L-shaped hallway with a sideboard, a painting and a shelved linen cupboard.
- **Stairs to ground floor** (≈ 3.4 m²): Dark timber staircase leading down to the lower floor from the landing.
- **Laundry** (≈ 0.9 m²): Washing machine, worktop and a shelf with a basket.

## What should you order for a Marbella property?

**What we recommend by type of home (prices excluding VAT)**

| Property | What we recommend | Price |
| --- | --- | --- |
| Apartment or penthouse up to 150 m² | Complete 3D model: model, renders, viewer and augmented reality | €490 |
| Villa of over 150 and up to 300 m² in total | Complete 3D model, all floors included | €690 |
| Dated home or renovation project | Model plus virtual staging in the key rooms | €60 per room |
| Resale flat with good photos | [3D floor plan](https://homeview3d.com/en/floor-plan-to-3d-model/) to explain the layout | €149 per floor |
| Several instructions in the area | Portfolio pack of 5 complete 3D models | €2,090 |

Size bands, extras and terms on our [pricing page](https://homeview3d.com/en/pricing/).

> **How we work on the Costa del Sol**
>
> We work remotely from the floor plan: neither you nor the vendor needs to meet us at the property, and questions are handled by video call. If the plan has no dimensions, areas in the model are scale estimates (≈). We never name clients or show their plans; our demo villa is anonymised and located only as “Costa del Sol”.

## Frequently asked questions

### Do you visit properties in Marbella?

There is no need. Home View 3D works remotely from the floor plan: you send it as a PDF, an image or the listing link, and we sort out questions by video call, email or WhatsApp. Turnaround doesn’t depend on anyone driving anywhere, so the complete 3D model arrives in 3 to 5 working days, whether the home is in Nueva Andalucía, Benahavís or Sotogrande.

### Do you work with agencies in Nueva Andalucía, Puerto Banús or San Pedro?

Yes, with any agency or independent agent in Marbella and along the Costa del Sol, because Home View 3D only needs the floor plan. Prices are the same everywhere: from €490 + VAT per home, or €418 per home with the 5-home portfolio pack. The demo, one room in 3D with augmented reality, is free.

### How much does 3D rendering cost in Marbella?

With Home View 3D, an extra 4K render on an existing model costs €90 + VAT, and the complete 3D model with renders, viewer and augmented reality starts at €490 + VAT. Many local studios quote per project, as our [round-up of 3D studios in Spain](https://homeview3d.com/en/guides/best-3d-visualisation-studios-spain/) shows; our [3D rendering cost guide](https://homeview3d.com/en/guides/3d-rendering-cost-spain/) compares the price ranges published in Spain, with sources and dates.

### Can you model a large villa over several floors?

Yes. Home View 3D models each floor from its plan, and the price depends on the home’s total floor area, all floors added together: €490 + VAT up to 150 m² and €690 + VAT up to 300 m². For villas over 300 m², we give you a fixed quote before we start. Our demo case is the upper floor of a villa.

### Do you also cover Estepona, Benahavís and Sotogrande?

Yes. Home View 3D works from the floor plan, so location makes no difference to price or turnaround: the same packages apply in Estepona, Benahavís, Mijas, Fuengirola, Sotogrande or Málaga, and outside the Costa del Sol too. Each area has a different mix of villas, apartments and new builds; the sections on this page explain where 3D fits in each one.

### Can buyers who can’t travel view the home in augmented reality?

That is what it is for. With our viewer link, buyers tour the home room by room from their sofa in London or Stockholm, then place it on their table in augmented reality on an iPhone, iPad or Android phone, with no app. It doesn’t replace a viewing before they sign, but it helps them decide whether the trip is worth making.

### Can you show what a dated villa would look like renovated?

Yes, as long as the proposal can be drawn on the plan. Home View 3D models the home and applies new finishes and furniture to the same model, so renders, viewer and AR all show the renovated version. Virtual staging costs €60 + VAT per room; if the layout changes, we quote first. In the listing, label the images as a virtual recreation.

### Is the viewer available in English?

Yes. Our viewer for the demo case runs in English and Spanish, with translated room names, and we work with agencies in both languages. For buyers who speak neither, the viewer still makes sense on its own: they spin the home, tap a room to step into it and open it in augmented reality, with very little text involved.

## Keep reading

- [For estate agents](https://homeview3d.com/en/for-estate-agents/): Win instructions and sell empty homes, or homes to buyers abroad, with a 3D model of every listing.
- [For developers selling off-plan](https://homeview3d.com/en/off-plan-3d-visualisation/): Every unit type in 3D, with CGI and augmented reality for the sales suite, fairs and buyers abroad.
- [Real estate 3D rendering](https://homeview3d.com/en/real-estate-3d-rendering/): Photorealistic 4K renders from the floor plan, consistent with each other, with the web viewer and with AR.
- [Case study: Costa del Sol villa](https://homeview3d.com/en/case-studies/costa-del-sol-villa/): A villa modelled from a single floor plan, with no photos: figures, renders, viewer, augmented reality and the limits of the case.
- [Pricing](https://homeview3d.com/en/pricing/): Public prices excluding VAT: 3D floor plan, complete 3D model, developments, extras and a portfolio pack for agencies.

## Got a villa on your books?

Send us its floor plan and we will send back one room in 3D with augmented reality, free and with no commitment.

## Contact

- Get your demo: https://homeview3d.com/en/contact/?servicio=maqueta
- Email: homeview3d.contacto@gmail.com
- Phone: +34 685 49 49 82
- WhatsApp: https://wa.me/34685494982